The difference between a sales lead and a sales opportunity
In the world of sales you’ll often find yourself up against terminology, which, on the face of it, appears to be talking about the same thing in a vaguely different way. Phrases such as, ‘sales lead’ and, ‘sales opportunity’, for example, are obviously referring to the types of contact that you’ll come across on a […]
The importance of trying before buying
Technology is always changing, constantly developing, and frequently altering the ways in which businesses operate. How can you be expected to keep up, and how do you know when a brand new piece of software is right for you? After all, there’s always the risk that you’ll feel pushed into a big decision without carrying […]
Understand your customers buying process
They’re a pretty integral part of your business, but how thoroughly do you understand what your customers are looking for, which features will best fulfill their needs, or the journey they’ll embark upon before choosing the product that best suits them? It’s absolutely vital that you know what’s going on in your customers’ heads at […]
Is an 0800 number a good phone number for my business?
The answer to the titular question, in a nutshell, is ‘yes’; yes, an 0800 number is the right kind of phone number for your business. However, this wouldn’t be a particularly effective blog post if I stopped there, so allow me to explain WHY choosing such a phone number is an incredibly good idea for […]
How to Differentiate Yourself And Your Sales Offering
It’s a big, ol’ competitive world out there, you know, and when it comes to business it really pays to be different; to ensure that you stand out from the crowd and ahead of the competition. Now is the time to answer those age-old questions: “What is it that makes you different from X or […]
